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Talent Brand Podcast Ep. 8: #TBSummit Facilitator Q&A w/ Shaunda Zilich, Global Talent Brand Manager, Qualtrics
In this episode, we chat with Shaunda Zilich, Global Talent Brand Manager at Qualtrics and Talent Brand Summit facilitator.
Over 25 Atlanta-based talent branding professionals gathered for the first local chapter meeting of The Talent Brand Alliance, representing companies like Delta Air Lines, RaceTrac, T-Mobile, Unilever, Cox Enterprises, NCR and more!
Content: It's the fuel that powers your talent branding and attraction engine.
How do you get it? How do you capture it? How is it packaged and shared externally? But most importantly, how do you incentivize employees to create and share the good stuff? You know, the real stories that you just can't make up. That's what your audience of potential hires wants to hear.
Okay, the title of this post is a lie. There are way more than 11 questions that employer brand practitioners want answered when they're being approached for a #talentbrand job. So, bonus there for everyone reading.